Free Digital Marketing Event

Ulster Bank and Midleton & Area Chamber of Commerce are sponsoring a series of Free Digital Marketing workshops in August. These workshops are open to Chamber members and Ulster Bank Customers. Please email [email protected] or call 021 4613483 to reserve your place as spaces are limited.

Location

Ulster Bank, Main Street, Midleton

Dates

Wednesday 3rd, 10th, 17th and 24th August

Time

8:30 to 9:30

Requirements

Please bring a laptop, tablet or smartphone and your passwords

This training will be delivered by Really Useful Training and is designed to support local businesses in the Midleton and surrounding area to establish an on-line presence. It recognises that many local businesses including retailers, sole traders and producers are not comfortable with the digital aspects of their business. This goal of this training is to give local business an opportunity to promote their business and increase sales. Session Content 1 Get your Business on Google.

Most people search online when they are thinking of buying. We all use Google yet, many local businesses have forgotten to include their business on Google. This session will show how to get your business on all the Google platforms.

 Registering your business on Google

 Listing your business on Google Maps to help customers find you

 Creating a page for your business 2 Email Newsletters.

Email marketing drives more sales conversions than any other form of online marketing. The newsletter goes straight into the customers’ inbox and allows you to create a message targeted to your customer. This session will show you how to create a free newsletter to showcase your products and services.

 Collect email addresses

 Create a multimedia email

 Track the responses 3 Review sites, TripAdvisor, local reviews & free sites

Some of the most visible and attention-grabbing items to customers considering your company are the review stars. If a customer sees a five-star rating they will probably click on that link first.

This session will help you to put your business on a number of customer review sites.

 TripAdvisor

 Golden Pages

 My Town 4 Facebook and Social Media Platforms

Social media is not the place for hard selling, it is the place for making real time connections and building relationships with potential and actual customers. While many companies are on Facebook, or Twitter, they don’t really use it in a way that engages customers or fans. This session will show you how to decide which platform is right for you and your business.

 Facebook tips & Techniques

 Twitter

 Pinterest